Demand gen teams spend $50-200K/quarter on LinkedIn but can't tie a single dollar to closed revenue. OLA connects LinkedIn Ads to HubSpot deals — so you walk into every pipeline review with the numbers that actually matter.
Every other channel has attribution. LinkedIn gives you clicks and hope. Your leadership team is losing patience.
Your VP asks this every month. You pull up CPL and engagement rates. They want pipeline dollars and closed revenue. You can't connect LinkedIn touches to HubSpot deals. The conversation ends with "let's shift budget to Google."
Can't answer the questionA prospect sees your LinkedIn ad in January, downloads content in February, and the deal closes in April. LinkedIn has no idea these are connected. Your attribution model counts it as an organic lead. LinkedIn gets zero credit.
Average B2B cycle: 102 daysWeekend impressions. Over-served accounts. Hidden job titles eating budget. Without OLA, you're blind to where money leaks. On a $50K/quarter spend, that's $15K burning every 90 days with zero visibility.
$15K/quarter wastedThree capabilities that give demand gen teams what they've never had: revenue proof, waste visibility, and full buyer journey tracking.
Connect LinkedIn campaign engagement to HubSpot closed-won deals. See which campaigns drive actual revenue — not just leads. Report ROAS by campaign to leadership with real numbers.
OLA scans your LinkedIn account for waste: off-hours spend, impression concentration, and hidden Super Title leakage. See exactly how much budget is recoverable and fix it with one click.
Track every LinkedIn touchpoint across the full 90+ day sales cycle. First ad impression → content download → retargeting click → demo → closed deal. The complete picture, finally.
Pipeline attribution, waste detection, and buyer journey mapping — purpose-built for demand gen teams running LinkedIn.
OLA matches LinkedIn engagement to HubSpot deals using domain-level matching. When a deal closes, you see exactly which campaigns influenced it — with real ROAS numbers, not proxy metrics.
See closed-won revenue attributed to each LinkedIn campaign. Enterprise ABM generated $142K. Retargeting did $97K. Real numbers.
B2B deals have 6+ touchpoints over 90+ days. OLA credits every campaign that influenced the deal, not just the last click.
See which campaigns are influencing open pipeline deals before they close. Predict next quarter's LinkedIn revenue contribution.
Board-ready attribution reports: pipeline influenced, revenue closed, ROAS by campaign, quarter-over-quarter trends.
OLA automatically scans your LinkedIn account for three types of waste that demand gen teams miss: off-hours spend, impression concentration, and hidden Super Title leakage. Most teams recover 15-30% of budget.
See exactly how much budget serves on weekends and after business hours. Enable scheduling to eliminate it automatically.
LinkedIn's algorithm over-serves a small subset of accounts. OLA shows the imbalance and adds caps to distribute evenly.
Your "VP Marketing" targeting also reaches "Marketing Intern" via LinkedIn's hidden title bundling. OLA exposes and excludes the waste.
See the combined dollar amount recoverable across all three waste types. Typical finding: $5-15K/month on a $50K budget.
Your CFO doesn't just want the number — they want to understand how LinkedIn influenced the deal. OLA tracks every touchpoint across the full sales cycle so you can show the complete story.
Every LinkedIn ad impression, click, content download, and organic engagement in chronological order — per deal.
B2B buying committees have 6+ people. OLA tracks LinkedIn engagement across all contacts from the same company.
See how paid ads and organic LinkedIn activity work together to move deals through the funnel.
Understand how many LinkedIn touchpoints and how many days it takes from first impression to closed-won.
OLA is built by GrowthSpree — a top-tier B2B performance marketing agency that manages LinkedIn Ads, Google Ads, and full-funnel demand generation for scaling SaaS companies. 300+ clients served. If you want expert hands on the wheel, book a free audit.
Free 30-minute audit • No obligation • See where your LinkedIn budget is leaking
Revenue attribution, waste detection, and buyer journey mapping — built for demand gen.
No credit card required • Cancel anytime • All features included